Gao Xiaosong co-founder of Alibaba Music Group partners with Qingting.fm

  Gao Xiaosong is the current Chairman of Alibaba Entertainment Strategic Committee, co-founder of Alibaba Music Group, is a Chinese-language composer, songwriter, music producer, director, and “Campus Folk” representative.   Gao Xiaosong, a popular musician in China, said he would lend his voice to the 200 million users of Qingting.fm as part of a partnership…

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Southwest Airlines launches a new music platform Southwest.fm

Southwest Airlines launches a new music platform, Southwest.fm, which serves as a destination for inspiration and discovery of new music. At the center of the program for each participating artist is a Live at 35Âź performance, where artists perform onboard a Southwest flight at 35,000 feet. Each artist’s Live at 35 video is hosted on…

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How does the World’s No. 1 Brand Engage with Millennials & GenZ in Latin America?

The Coca-Cola Company, the world’s largest beverage company, launched an interactive online radio station providing a 24/7 platform for GenY & GenZ. Coca-Cola named the project with a unique and hip domain extension that connects with both generations thereby converting the valuable hard-to-reach demographic group into true believers of the brand and making them feel…

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Anchor.fm raises $2.8 million to facilitate audio broadcasting.

Anchor.FM, the audio social network, has just raised $2.8 million and launched some new tools as it looks to make recording and transmitting interactive audio content even easier. Accel Partners, one of Silicon Valley’s leading consumer-focused investment firms, led the new round with participation from the Omidyar Network, the Chernin Group, and the eponymous audio…

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Acclaimed filmmaker Mike Mills launches 1979.fm with music that inspired “20th Century Women”

From acclaimed filmmaker Mike Mills (the Academy AwardÂź winning Beginners), and starring Annette Bening, Elle Fanning, Greta Gerwig, Lucas Jade Zumann, and Billy Crudup. 1979.fm is a radio station hosted by Mills that focuses on the bands and music that inspired “20th Century Women” and continue to be classics of that era. David Bowie, Suicide,…

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